Effective patient engagement strategies are crucial to
1. Define the
‘Reducing patient care costs’ and ‘improving patient outcomes’ are visions that lack genuineness. Having discussions with senior leadership, board staff, patients and their families regarding their interpretations of patient engagement can help an
organisation’s vision for patient engagement
An “end state” vision of what the practice should look like can then be formed, which will facilitate
2. Create and maintain clear strategiesA National eHealth Collaborative survey in 2012 indicated that only 8% of providers said they have a “very clearly defined patient engagement strategy” - even though 53% of respondents said patient engagement is a very high priority within their organizations. Leadership is needed to create and maintain clear patient engagement strategies that are also flexible enough to accommodate change.
Patient engagement tactics should not be confused with strategies, however, as several tactics can be used to support a strategy. In a strategy to make healthcare available on the go, the Singapore National Eye Centre’s My Eye-Drops app guides and reminds patients when to take their medication so that they can better manage their own eye health.
SingHealth’s Health Buddy app helps patients locate general practitioners (GPs) so that they can visit GPs in their vicinity instead of using hospitals’ accident and emergency departments - supporting a strategy to use technology in matching patients with providers.
3. Employ appropriate metrics to measure progressUsing the
Other appropriate metrics include
4. Personalised Engagement Chain (PEC)For each patient engagement solution, there should be a measure of success. Progress can be easily tracked by collecting data on the baseline of metrics that are expected to
It may take
5. Create a culture of engagementGaining practice-wide support is crucial for successful patient engagement. Actively involving a practice’s leadership, staff,
Staff should be
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